Toyota to bring Ativ nameplate in PH

Ruben Manahan IV Aug 22, 2025

MANILA: The Ativ nameplate will soon take part of the Toyota’s roster in the country, a high-ranking official said.

KEY TAKEAWAYS

What powers the Toyota Yaris Ativ HEV?

The subcompact sedan is equipped with a 1.5-liter gasoline engine with an electric motor in hybrid set-up.

What are the Toyota Yaris Ativ’s variants in Thailand?

The car is offered in two trims namely Premium and GR-Sport.

In an interview, Toyota Motor Philippines (TMP) First Vice President of Sales Operations Elijah Sue Marcial confirmed that the subcompact sedan will be brought here as the company is already in the planning stage, noting that the demand for new energy vehicles — particularly the hybrid category — is growing.

“We see that there is demand for more HEV vehicles. Thus, we are planning to introduce the Ativ soon. We’ll share details once available,” Marcial told Carmudi Philippines. Photo from Toyota Motor Thailand

Recently, Toyota Motor Thailand launched the latest version of the Yaris Ativ, which is the firm’s subcompact sedan offering for its market.

Should it be formally introduced to the Philippines, the Ativ could have the same treatment as the Zenix is to the Innova.

Other stories:Mahindra partners with Warner Bros. for Batman-inspired SUV ‘Electrified’ Chery Tiggo Cross enters PH NEV arena ‘New’ Mitsubishi Xpander to make PH debut before month-end

While waiting for TMP to officially announce its strategy on the said product, here are the specifications of the newest Yaris Ativ in the Land of Smiles.

Vehicle specifications

Offered in two variants namely Premium and GR Sport, the latest Thai-retailed Toyota Yaris Ativ is fitted with a 1.5-liter, four-cylinder, in-line double overhead cam, 16-valve, hybrid engine with dual variable valve timing with intelligence technology (2NR-VEX) —matched to a permanent magnet synchronous motor and 0.76 kilowatt-hour lithium-ion battery. Photo from Toyota Motor Thailand

Such a powertrain configuration can deliver peak churns of:

Maximum output (in horsepower)	111
Peak torque (in Newton-meters)	121

Power is transmitted to the front wheels via an electronic-continuous variable transmission. Photo from Toyota Motor Thailand

Aside from that, the car can do 29.4-kilometers-per-liter fuel consumption (based on a test following R101 standards).

The Toyota Yaris Ativ HEV is outfitted with the following:

Dark chrome upper grille and metallic grey lower grille
16-inch alloy wheels
10.1-inch touchscreen with wireless Apple CarPlay and Android Auto connectivity
Wireless charger

Photo from Toyota Motor Thailand

On the other hand, the GR Sport variants comes with:

Newly designed front grille featuring the GR logo and a full GR-S body kit (front bumper skirt, side skirt set, rear bumper skirt and rear spoiler)
17-inch alloy wheels
Black roof and power-adjustable side mirrors with LED turn signals and automatic folding
Black synthetic leather seats with GR logo
Specially tuned suspension and Electric Power Steering

Photo from Toyota Motor Thailand